{"id":31825,"date":"2023-04-03T08:40:10","date_gmt":"2023-04-03T08:40:10","guid":{"rendered":"https:\/\/greencitysolutions.de\/?p=31825"},"modified":"2024-01-03T08:43:06","modified_gmt":"2024-01-03T07:43:06","slug":"orange-goes-green_grr","status":"publish","type":"post","link":"https:\/\/greencitysolutions.de\/en\/orange-goes-green_grr\/","title":{"rendered":"Orange goes Green"},"content":{"rendered":"

The GRR Group<\/strong> is installing two smart moss filters in the “3E Shopping Center Lutherstadt Eisleben”!<\/span><\/span><\/p><\/h3><\/div>

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Photos: GRR Group<\/p>\n<\/div>

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Sustainability is of central importance at GRR Real Estate Management GmbH<\/a><\/strong><\/em>, an expert in local retail properties. This means acting in compliance with ESG<\/strong> (environmental, social and governance) standards at all levels.<\/p>\n

GRR<\/strong> is a proud signatory of the UN-supported investor initiative ‘UN PRI’ for ESG-conscious action and investing as well as a member of the industry initiative “ESG Circle of Real Estate\u201d (ECORE<\/a><\/strong><\/em>). Responsible and long-term management of environmental and climate issues are among the most important sustainability goals. For GRR Group<\/strong>‘s properties, this means considering this goal throughout their entire life cycle and value chain and leading sustainability as a quality characteristic. Read more (German) informationen <\/em>HERE<\/strong><\/em><\/a>.<\/p>\n<\/div>

Dr. Astrid Keller, ESG- and Research Manager at GRR:<\/strong><\/p>\n

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“As GRR Real Estate Management GmbH, we are always searching for new and innovative ideas in the ESG field. This led us to discover the CityBreeze<\/strong><\/em><\/a> from Green City Solutions. Through this – ‘relatively simple to install’ – measure, we can make an important contribution to air quality at our properties in a small space, by filtering pollutants from the air (E) and improving the quality of stay (S).”<\/p>\n<\/blockquote>\n<\/div>

So why not also in Lutherstadt Eisleben, Martin Luther’s hometown?<\/p>\n

There, the shopping center desires a “beautiful 3E<\/strong> – Einkaufs Erlebnis Eisleben” (“a pleasant shopping experience in Eisleben”) … and what could achieve that better than a fresh, cool breeze where it is not expected – combined with interesting information?<\/p>\n

This will be provided by two CityBreezes steles: one indoor and one outdoor. On one side of the CityBreeze<\/strong><\/em><\/a>, there is a green, invigorating moss wall, and on the other, a 75-inch LCD screen. This combines GREEN with SCREEN and provides truly “Impactful Advertising”<\/strong><\/em><\/a>.<\/p>\n<\/div><\/div><\/div>

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