{"id":39132,"date":"2024-11-07T22:44:15","date_gmt":"2024-11-07T21:44:15","guid":{"rendered":"https:\/\/greencitysolutions.de\/?p=39132"},"modified":"2024-11-11T11:28:01","modified_gmt":"2024-11-11T10:28:01","slug":"relaxed-shopping-at-the-stadtgalerie-shopping-center-in-velbert","status":"publish","type":"post","link":"https:\/\/greencitysolutions.de\/en\/relaxed-shopping-at-the-stadtgalerie-shopping-center-in-velbert\/","title":{"rendered":"\u201cRelaxed Shopping\u201d at the StadtGalerie Shopping Center in Velbert"},"content":{"rendered":"

Welcome to Velbert
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Refreshing the visitor experience with the latest in shopping center updates, promotions, product advertising, and recruitment opportunities: In August, two innovative moss-based air coolers and purifiers<\/em> <\/strong><\/a>were installed at the StadtGalerie Velbert<\/em><\/strong><\/a>. These so-called CityBreeze units, located in the heart of the pedestrian area, bring multifunctional benefits with integrated seating, air-cooling and purifying moss, and a 75-inch digital screen. They enhance the quality of the environment while providing a visually appealing, sustainable platform for sharing information. During a 10-second ad spot<\/strong><\/em><\/a>, the two fresh-scented oases filter over 4,000 liters of polluted air and deliver a natural cooling effect of up to 4 \u00b0C. This fresh, inviting breeze encourages passersby and visitors to pause and enjoy, while lending a natural \u201cgreen\u201d appeal to promoting brands. This refreshing atmosphere invites shoppers to \u201cbrowse at ease and forget the world around them\u201d<\/a> in the StadtGalerie. The natural biofilters truly embody the goal of bringing \u201cmore life to the StadtGalerie”<\/a>.<\/p>\n<\/div>

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Photos: GCS<\/p>\n<\/div>

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CityBreeze: Pioneering Digital Out-of-Home Solution for Cooler, Cleaner Environments<\/strong><\/h5>\n

The CityBreeze<\/em><\/strong><\/a> is the first digital out-of-home solution that cools its surroundings rather than heating them up. By combining sustainability and digital innovation, this energy-efficient screen and air-purifying moss offer proven air quality improvements, meeting ESG and sustainability criteria.<\/p>\n

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ESG is not only a top priority for ITS Plus GmbH but also for the Verifort Capital Group. \u201cESG is the turbo boost for real estate\u201d, highlights Ceylan Holderer, ESG Officer at Verifort Capital Group.<\/p>\n<\/blockquote>\n

Amanda Kawasch, Asset Manager at Verifort Capital, is thrilled about the CityBreeze installation in Velbert:<\/p>\n

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\u201cSustainability is a crucial part of our strategy, not just at the corporate level but especially within our properties. Therefore, it is only logical that we have now outfitted our third property – the StadtGalerie Velbert – with the innovative CityBreeze, following the success of our shopping centers in Dessau-Ro\u00dflau and Weimar. This addition enhances the on-site shopping experience in a sustainable and natural way.\u201d<\/p>\n<\/blockquote>\n<\/div>

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Photos: GCS
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In the heart of Velbert, the StadtGalerie offers \u201cover 12,000 square meters of relaxed shopping in any weather\u201d <\/a>\u2014 now with better air quality. The goal is to become a \u201cmagnet for the people in the region\u201d<\/a> and the premier choice for a \u201cshopping experience\u201d<\/a>, as reported by SuperTipp Online<\/em><\/strong><\/a> last year. ITS Plus GmbH<\/em><\/strong><\/a>, based in Moers, is responsible for managing the center on behalf of the owner, Verifort Capital<\/a><\/strong><\/em>.<\/p>\n

Verifort Capital Group<\/em><\/strong><\/a>, headquartered in T\u00fcbingen, has partnered with Green City Solutions on multiple projects for several years. Last year, two shopping centers managed by this real estate and asset management fund introduced \u201cattractive fresh-air zones\u201d<\/strong><\/em><\/a> to their premises: both the Kaufland-Center Dessau-Ro\u00dflau and the Classic Center Weimar<\/em><\/strong><\/a> now host climAD<\/em><\/strong><\/a>, a climate-positive advertising network that provides meaningful advertising. Then, as now, \u201cReliable. Transparent. Valuable.\u201d met advertising with added value.<\/p>\n

The two biological air filters in Velbert are not Green City Solutions\u2019 first installations in the area. Since 2021, their \u201cBreathe Easy\u201d<\/a> initiative has also been in place at the Nikolaus-Ehlen-Gymnasium<\/a>, where a CityTree<\/em><\/strong><\/a> was installed. See more in the City of Velbert\u2019s news video on Facebook<\/em><\/strong><\/a>.<\/p>\n<\/div>

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Photos: GCS
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Published on 7. November 2024<\/div><\/div><\/div>
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